Hello, I'm Sepidehđź‘‹

I'm a passionate Product Designer who loves diving deep into human behavior. I have the privilege of working with people of all ages, and it has greatly influenced my approach to creating impactful products by understanding why and how users behave.
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I have an insatiable thirst for knowledge, constantly learning and conducting research to ensure that the solutions I create meet the unique needs of users.
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Outside of work, I enjoy sharing my experiences and gaining new perspectives. I actively participate in conferences, courses, and engage with others through social media platforms especially ADPlist.
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When not designing, you'll find me exploring different cultures while traveling with my family, capturing moments through photography, or finding tranquility through practicing yoga and taking refreshing runs in nature.
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If you're interested in design, nature, and photography, feel free to reach out! I'm always open to exchanging ideas!

Skills

A few things I do well

This list is a work in progress – it evolves as I continue to learn.

Design Skills

Design Thinking
User Needs
Design Systems
Interaction Design
Information Architecture
Wireframing
Wireframing & Prototyping
UX Writing
Visual Design
Adoptive Design
Accessibility

Soft Skills

Product Development
Agile Methodologies
CEO
Gamification
Management
Photography
Collaboration
Branding
Creativity
Problem-solving
Languages (English, Swedish, Persian)

Technical Skills

Figma
Adobe XD
Adobe Creative Suit
Unity
Maze
Wordpress
Webflow
Google Search Console
Google Analytics
HTML

Experience

Over years of experience in UX / UI design

A social researcher turned a digital product designer.

Product Designer, Highersense AB

Oct 2023 – Now

/ Implemented strong gamification in the design and fostered user engagement.
/ Crafted the design vision and strategy, aligning initiatives with the business objectives.

UX / UI Designer, SwipeJobb AB

May 2023 – Oct 2023

/ Redesigned the application and website of the company, translating complex processes into easy interfaces.
/ Collaborated with 12-member cross-functional teams.

UX / UI Designer, Shahid Beheshti University

Jul 2021 – Apr 2023

/ Designed the agile version of e-learning platform, migrating 1,000+ trainees from traditional classrooms to online classes during Covid-19.
/ Set clear design guidelines and streamlined processes from concept to launch, enhancing the team's UX / UI maturity.

UX Researcher, Shahid Beheshti University

Aug 2019 – July 2021

/ Implemented UX research and process validation, to define guidelines on usage and maintenance based on employees' feedback and university objectives.
/ Established a streamlined employees' dashboard, reducing average add / update information time by 40%.

User Experience Researcher, CAFCO Game Center

May 2017 – Jun 2019

/ Facilitated ideation workshops with 30-member cross-functional teams, driving innovative game designs and conducting competitive analysis.
/ Strategised post-launch iterations and research processes, increasing enrolment by 30%.

Education

Learning is experience

"Learn continually – there's a vast universe to explore".

Advance UI

Sep 2023 – In progress

UXland, The USA

UX Design Certificate

Nov 2021 – Feb 2022

Google, Coursera

UX/UI Design

Jun 2021 – Dec 2021

UXland, The USA

Qualitative and Quantitative Research

Mar 2020 – Aug 2020

MPT Academy, Austria

MSc Human Resources Development

Sep 2018 – Feb 2021

Shahid Beheshti University, Iran

BSc Educational Science

Jan 2015 – Aug 2018

Farhangian University, Iran

Awards

Learning is experience

"Learn continually – there's a vast universe to explore".

“UX Research Festival” Prize

Jan 2021

‍“Content Design and UX Writing Festival” Prize

Jan 2019

“Serious Game Design Festival” Nominated game

Sep 2021
Download resume

Portfolio

UX / UI Design Portfolio

Here are a few of my most recent projects.